About the app subscription model (Switch to iPad #72)

This week’s issue of the Switch to iPad newsletter discusses the subscription model. It starts like this:

Are you sitting there, muttering over yet another app that goes from a premium business model, to a freemium one? Quite a few clearly did the other week, when Notability changed their business model, essentially forcing all its serious users to sign up for a subscription. They reversed this decision, grandfathering their current users into a reasonable free tier unavailable for new users, but the harm was, for some, clearly done.

So, let’s talk a bit about subscriptions as a business model, shall we?

📧 Read Switch to iPad #72 here.